Gaming influencer marketing that ships players.
Updated
Peeked runs gaming influencer campaigns end to end: sponsored streams on Twitch, Kick and YouTube Live, dedicated YouTube videos, integrated segments and clipping. Fast placements start from $10K with creators posting within 1–2 weeks; full multi-creator campaigns run $50–150K+ over 30–90 days.
Streamers, YouTubers and clippers for game launches, run end to end: sponsored streams on Twitch and Kick, dedicated videos, integrated segments, always-on shorts volume. We negotiate the deals, run the schedule, and tie every dollar to players you can count.
I — The record: gaming campaign results
(03)Gamers smell an ad from three servers away. The campaigns that work feel like a creator genuinely playing, and that takes casting: streamers whose chat actually asks for the link, YouTubers whose audience finishes the video. We pushed 80 million players into one game in a quarter by getting that right.
II — YouTube gaming creators
(04)We book YouTube gaming creators for dedicated videos, integrated segments, YouTube Live streams and Shorts, cast for audiences that actually finish the video and ask for the link. Creators native to 30+ markets, posting in their own language.
Long-form on YouTube
- Dedicated videos. A whole video built around your game, for depth.
- Integrated segments. Your game inside a creator's regular upload, in their own voice.
Live and short-form
- YouTube Live streams. Sponsored live play timed to your launch window. Chat converts live.
- Shorts and clipping. Always-on short-form volume that keeps the game in feeds between beats.
III — PC & Steam launches: how a launch campaign runs
(05)Most PC launches run all three formats in one window: sponsored streams on Twitch, Kick or YouTube Live for live conversion, dedicated videos for depth, shorts and clipping for reach, timed to your launch, wishlist push or season drop.
- A short call. We hear what's launching, when, and who plays it. No deck required to get here.
- A named-creator proposal. Named creators for your launch, with our fee quoted on gross spend.
- Terms in the SOW. Fee, payment terms and posting schedule in writing before anything goes live. No surprises after.
- Approvals, then posting on schedule. You approve content before it posts, then waves go live across your window. Every post carries the agreed links to your store page, tracking and platform disclosure.
- End-of-campaign report. Every post, link and metric in one final report.
Across Peeked campaigns: 778 unique live-linked posts delivered.
IV — Ways to work: what a gaming campaign costs
(04)| Format | What it is | Price | Timeline |
|---|---|---|---|
| Fast placements | A handful of the right KOLs posting inside 1–2 weeks. Built for announcements and listings. | from $10K | 1–2 weeks |
| Full campaigns | Multi-KOL, multi-platform pushes with regional targeting and weekly reporting over 30–90 days. | $50–150K+ | 30–90 days |
| Sponsored streams | Hours of live play on Twitch, Kick or YouTube Live, timed to your launch window. Chat converts live. | per creator | Your launch window |
| Clipping & shorts | Always-on short-form volume that keeps the game in feeds between beats. | monthly | Always-on |
Fees quoted on gross spend, stated in the SOW. Full campaign detail on the brands page.
Working with a first budget? What a $10K influencer campaign buys →
V — Questions about gaming influencer marketing
(06)What results have you driven for games?
80M players in three months for one game launch and 8M users onboarded for one Web3 game, through coordinated creator campaigns across streams, videos and short-form.
Which formats work for game launches?
Sponsored streams for live conversion, dedicated videos for depth, shorts and clipping for reach. Most launches run all three in one window. Native-language creators in every major region.
Can you cover a launch window?
Yes. Coordinated multi-creator waves timed to your launch, wishlist push or season drop, with contracts and posting schedules handled end to end.
Which platforms do your gaming creators cover?
Twitch, Kick and YouTube Live for sponsored streams; YouTube for dedicated videos and integrated segments; TikTok, Reels and Shorts for short-form and clipping. X posts and Telegram posts are bookable per creator too.
Do you guarantee views or players?
No, and be wary of anyone who does. Proposals show each creator's recent medians, labeled as medians: you're buying named creators and delivered posts, not an impressions quota. What we stand behind is delivery, timelines, disclosure and reporting on every post.
What if a creator drops out before launch?
Every slate carries named backups. You approve the swap, the schedule holds, and if no backup fits, that line item comes off your invoice. We tell you, and the slate adjusts.
Creators: apply to the network →
Tell us about the game.
A real person (not a drip sequence) replies within 48 hours with a shortlist direction.
Something went wrong. Please try again, or email hello@peeked.io.
Got it. A real human replies within 48h.We'll come back with a KOL shortlist direction, not a sales deck.